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Keynote: 

The Consumer engagement economy

Frisbii CEO Gregory Herbert explains in his keynote at the Community Day 2026, why brands can ensure predictable revenue streams by building stronger customer communities that thrive on engagement.

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Engagement economy

An engaged customer is a paying customer

According to our own customers, just a 5% increase of retention can raise profits but a minimum of 25%. Engagement is a true sign of commitment and brand loyalty and therefore needs to be nurtured.

A sense of belonging and being seen as an individual is often a key part of a brand experience that elicits trust.

A subscription plan (premium) priced at 99€ with different features listed
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Getting started

How to increase customer engagement

Customers want personal experience where it counts: flexibility when it comes to subscription plans and pricing, easy pause & cancel options and more control over their payments.

Additionally, your product or service needs to add a real value to their life that can be easily measured. How many times have they logged into your app? How often are they accessing your content? How often do they engage with marketing campaigns?

Find out what drives engagement and focus on these golden triggers.

Stream the keynote

Can’t see the video? You can watch it here on YouTube.

Our Speaker

Gregory Herbert 1
Gregory Herbert

CEO at Frisbii

Gregory Herbert, CEO of Frisbii, is a seasoned technology executive with 20+ years of experience driving growth, innovation, and operational excellence across international markets.

He has built and scaled high-performing teams, led complex transformations, and consistently delivered sustainable revenue growth in competitive environments.

A bold strategy requires a solid foundation

Your billing platform provides you with the foundation for more pricing and billing flexibility. It ensures seamless invoicing and helps you experiment with different incentives and subscription options. Talk to our experts to see how Frisbii's Recurring Billing platform can support you.